Job Title: Media Buyer – iGaming & Betting Industry
Location: Remote (Brazil)
Employment Type: Full-time Compensation: Attractive and lucrative financial package.
About the Role:
We are seeking a data-driven
Media Buyer with a deep understanding of the
LATAM iGaming landscape, particularly in
Brazil. This role plays a key part in driving growth through paid media by executing, optimizing, and analyzing digital advertising campaigns. The ideal candidate is highly analytical, detail-oriented, and passionate about maximizing ROI through strategic media buying.
Main Responsibilities:
- Plan, execute, and oversee digital media campaigns across various channels (PPC, CPM, CPA, CPL) for both desktop and mobile platforms.
- Continuously refine campaigns through testing, analysis, and audience targeting.
- Manage budgets and adjust bid strategies to achieve optimal performance.
- Track and evaluate campaign performance, providing detailed reports and insights.
- Monitor key metrics to ensure campaign objectives align with overall business goals.
- Identify trends, troubleshoot issues, and uncover new opportunities to improve results.
- Work closely with the Director of Media Buying to drive paid media growth.
- Collaborate with internal teams and external partners to ensure smooth execution of campaigns.
- Stay informed about emerging advertising platforms, technologies, and best practices.
- Proactively explore new paid media opportunities to enhance reach and effectiveness.
Requirements:
- Minimum of 1 year of experience in the iGaming industry within the LATAM market.
- Hands-on expertise with at least one of the following platforms: Google Ads, Google Display Network, Facebook, Instagram, Twitter, Snapchat, or Programmatic Display DSPs.
- Strong proficiency in Microsoft Excel, BI tools, and Google Analytics (or similar analytics platforms).
- Exceptional analytical skills with a keen eye for detail.
This is a fantastic opportunity for a skilled Media Buyer to elevate their career within a rapidly expanding global organization. If you have the expertise and passion for driving high-performing digital campaigns in the LATAM iGaming market, we want to hear from you!